Do what you love —
together, with impact.

HERO Circle is the world’s first group-based lifestyle membership. Join with a few friends, unlock curated culture, wellness, and social experiences, and enjoy perks that grow when you show up together. Part of every membership supports 200+ climate leaders via the HERO Fund, so your everyday life creates real impact.

We’re inviting 20 people in Amsterdam to join the pilot and co-create the first Circles.